Textiles and Clothing Market: National Household Survey 2024
 
  • Mobile Menu
HOME BUY MAGAZINEnew course icon
LOG IN SIGN UP

Sign-Up IcanDon't Have an Account?


SIGN UP

 

Login Icon

Have an Account?


LOG IN
 

or
By clicking on Register, you are agreeing to our Terms & Conditions.
 
 
 

or
 
 




Textiles and Clothing Market: National Household Survey 2024

Tue 07 Apr, 2026

Context:

  • The Ministry of Textiles has released the report “Textiles and Clothing Market: National Household Survey 2024.”

Key Points:

  • This survey assesses domestic consumption on a large scale for the first time.
  • Earlier, the focus was more on exports, but now the domestic market is considered the key driver of growth.
  • The report will help policymakers make informed decisions.
  • The government can formulate new policies to boost production, employment, and investment.
  • It serves as a data-driven guide for the textile industry.
  • Companies can plan strategies by understanding consumer demand, trends, and market expansion.
  • India’s T&C sector is a major source of employment generation.
  • Rising domestic demand will boost GDP contribution and industrial growth.
  • The report will help in long-term strategic planning.
  • It will strengthen initiatives like Make in India and Atmanirbhar Bharat.

According to the Report:

  • Strong growth in domestic demand for clothing has been observed over the past 15 years.
  • Market Size: India’s textile market grew from ₹4.89 lakh crore in 2010 to ₹14.95 lakh crore in 2024, reflecting a CAGR of 8.3%.
  • Domestic Market: Out of the total, the domestic market size is ₹12.02 lakh crore, with household demand accounting for ₹8.77 lakh crore.
  • Per Capita Demand: Increased from ₹2,119 in 2010 to ₹6,066 in 2024, showing a CAGR of 7.8%, indicating strong growth.
  • Estimates also indicate significant growth in per capita clothing demand.
  • Women Consumers’ Contribution: 55.5%
  • Men Consumers’ Contribution: 44.5%

Type of Fiber:

  • Man-Made Fiber (MMF) & Blended Fiber: Highest share at 52.2%
  • Cotton: 41.2% share
  • Silk & Wool: 5.2% and 1.3% respectively
  • Consumer Trend: Women account for 55.5% of total textile purchases, while men account for 44.5%
  • Dominance of MMF & Blended Fibers: With demand of ₹4.47 lakh crore, driven by durability and affordability
  • High Growth of Cotton: Despite being second in value, it has a higher CAGR of 10.53% (compared to MMF’s 8.28%), indicating strong demand for premium and comfortable fabrics
  • Diversification: Steady growth in silk (8.93%) and wool (7.02%) shows continued relevance of traditional and seasonal textiles

Key Drivers of Growth:

  • Rising domestic demand due to changing lifestyles and urbanization
  • Popularity of synthetic and blended fibers due to affordability and durability
  • Strong contribution of women consumers
  • Expansion of the fashion and apparel industry, especially branded and ready-made garments

Future Prospects:

  • E-commerce and digital platforms will further boost the textile market
  • Growing inclination towards sustainable fashion
  • Expansion in rural markets due to rising income and awareness

Major Schemes of the Ministry of Textiles:

Scheme Launch Key Features / Objectives Vision / Impact
PM MITRA 2021 7 Mega Integrated Textile Parks; end-to-end value chain at one place 5F Vision: Farm → Fibre → Factory → Fashion → Foreign
PLI Scheme (Textiles) 2021 ₹10,683 crore incentive for MMF & Technical Textiles Enhance global competitiveness and attract investment
National Technical Textiles Mission (NTTM) 2020 R&D in Meditech, Agrotech, Geotech; boost exports Make India a global leader in technical textiles
SAMARTH 2017 Skill development; training over 1 million people Improve employability
ATUFS 2016 Capital subsidy on machinery; modernization Improve technology and quality
Silk Samagra-2 2021-22 Strengthen silk production and seed system Reduce import dependence
NHDP 2015-16 Support to artisans in design, marketing, infrastructure Preserve traditional crafts and increase income
Handloom & Village Industry Promotion Ongoing Subsidized yarn and advanced looms for weavers Boost rural economy and women empowerment

Latest Courses